When it comes to email campaigns, respecting email-sending limits is crucial to avoid damaging your sender reputation or risking your account being suspended. Here’s the lowdown on why limits matter and how to stay within them. Why Do Limits Matter? Exceeding email limits can lead to multiple issues: How Can I Respect These Limits? To

After 4 years in the business, I’ve learned one key truth: your goal with cold outreach is to build relationships and drive sales. Yet, many people still obsess over open rates, which don’t actually measure success. In fact, with major players like Apple and Google limiting email tracking, open rates have become unreliable. Metrics That

The ideal cold email is about 120 words long. Why? Research shows that cold emails with around 120 words have the best booking rates—about 50%. But there’s a little flexibility. Emails between 75–125 words get 5–15% higher reply rates compared to shorter or longer messages. Why Length Matters Your recipient is likely skimming their inbox.

LinkedIn can help you grow professionally, but its limits might slow you down. Have you hit weekly caps for connection requests or messages? LinkedIn also restricts profile visits, sent InMails, and more. Here’s a breakdown of LinkedIn’s limits and tips to work around them. LinkedIn’s Key Limits Feature Limit Connection requests 100–200/week Direct messages (DMs)